About Course
A good business funnel is essential for a few reasons.
First, it allows you to track and measure your marketing efforts so you can see what’s working and what’s not. Second, it ensures that you’re targeting the right audience with your marketing messages.
And lastly, it helps you convert more leads into customers or clients.
If you don’t have a good funnel in place, you could be wasting time and money on marketing activities that aren’t effective. You might also be reaching the wrong people with your marketing messages, which means you could be missing out on potential customers or clients.
So if you want to make the most of your marketing efforts and convert more leads into paying customers or clients, then a good funnel is essential for your business.
At each stage of the funnel, you're eliminating those who are less likely to buy from you. eventually, you're left with a small group of highly interested buyers who are ready to make a purchase. If you want to succeed in marketing, you need to have a good funnel in place. Otherwise, you're just spinning your wheels and wasting your time.
The most important aspect of having a group of a good list of customers that trust and like what you have to offer, is that you can eventually sell high ticket products to them in the future. It is part of the Value Ladder, which I will discuss in the course.